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Trade News

Each day TFO Canada publishes a sample of trade news on the Canadian import market along with any new, updated or changed regulations and legislations regarding international trade; countries in which TFO Canada offers services and on the export sectors which it promotes.


Loblaw rebrands Save Easy stores

Thursday, November 06, 2014 > 12:04:24

(Canadian Grocer)

Your Independent Grocer banner to be introduced to Atlantic Canada

Your Independent Grocer may soon become Atlantic Canada’s Independent Grocer as well.

According to an article from the Chronicle Herald, Loblaw is rebranding its Save Easy locations in Atlantic Canada, introducing the Your Independent Grocer banner to the region.

Mark Boudreau, director of corporate affairs at Loblaw, told the Herald 41 Save Easy locations would be converted.

Fifteen will be converted this month, with the remaining to be finished over the next few years. Locations affected include 13 in Nova Scotia, 20 in New Brunswick, and four each in Newfoundland and Labrador and Price Edward Island.

Each rebuild will cost between $250,000 to $350,000 or more.

In total, the launch is estimated to cost $10-million.

The Save Easy renovations will include Your Independent Grocer rebranding, plus more fresh products and meat service. But the Atlantic district manager for Loblaw assured local ownership, management and staff would remain the same.


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